Realty Census Real estate agents counted by state, city and brokerage

United States Compare Coldwell Banker vs RE/MAX

Head to head · September 2026

Coldwell Banker vs RE/MAX

Count taken September 5, 2026Page built September 5, 2026

Coldwell Banker had 69,763 agents with a published profile on September 5, 2026, in 51 states; RE/MAX had 45,523 in 51. They meet in 51 states: Coldwell Banker has more agents in 34, RE/MAX in 17.

These are agents each brand lists on its own public directory with a published email, counted person by person on the date shown; not licence counts, not the brand's own headcount claim, and not a measure of sales. A brand that lists fewer of its agents publicly counts lower here. How the counting works.

69,763Coldwell Banker agents
45,523RE/MAX agents
51states where both operate
34 / 17states led by Coldwell Banker / RE/MAX
778cities where both have agents

Coldwell Banker vs RE/MAX by state

Every state where both brands list agents, ranked by the two counts combined. The lead column names the brand with more agents there.

StateColdwell BankerRE/MAXLeads
California12,6503,717Coldwell Banker +8,933
Florida6,7284,209Coldwell Banker +2,519
Texas3,4422,753Coldwell Banker +689
New Jersey4,0002,106Coldwell Banker +1,894
Pennsylvania3,1322,326Coldwell Banker +806
Illinois2,8462,147Coldwell Banker +699
Ohio2,6571,758Coldwell Banker +899
North Carolina3,1241,161Coldwell Banker +1,963
New York2,6881,007Coldwell Banker +1,681
Massachusetts2,542946Coldwell Banker +1,596
Colorado1,2892,126RE/MAX +837
Minnesota1,6351,629Coldwell Banker +6
Michigan1,3001,728RE/MAX +428
Georgia1,9271,056Coldwell Banker +871
Connecticut1,997490Coldwell Banker +1,507
Missouri1,2671,180Coldwell Banker +87
Washington1,327981Coldwell Banker +346
Arizona1,267807Coldwell Banker +460
Maryland9731,038RE/MAX +65
South Carolina1,175666Coldwell Banker +509
Virginia7361,031RE/MAX +295
Wisconsin920678Coldwell Banker +242
Indiana563984RE/MAX +421
Tennessee607930RE/MAX +323
Hawaii1,173236Coldwell Banker +937
Kentucky482646RE/MAX +164
Iowa401,074RE/MAX +1,034
Alabama273797RE/MAX +524
Nevada505506RE/MAX +1
Utah671340Coldwell Banker +331
Oklahoma589356Coldwell Banker +233
Oregon349586RE/MAX +237
Arkansas629290Coldwell Banker +339
New Mexico608239Coldwell Banker +369
New Hampshire540290Coldwell Banker +250
Louisiana506308Coldwell Banker +198
Rhode Island222544RE/MAX +322
Idaho366208Coldwell Banker +158
Kansas285255Coldwell Banker +30
Mississippi357166Coldwell Banker +191
Maine297179Coldwell Banker +118
Delaware225194Coldwell Banker +31
Nebraska144118Coldwell Banker +26
Montana121136RE/MAX +15
Wyoming119127RE/MAX +8
West Virginia12398Coldwell Banker +25
Vermont12561Coldwell Banker +64
District of Columbia12538Coldwell Banker +87
South Dakota5993RE/MAX +34
Alaska15114RE/MAX +99
North Dakota2370RE/MAX +47

Cities where both have agents

The 20 cities with the most agents between the two brands, of 778 where both are present.

CityColdwell BankerRE/MAXLeads
Pittsburgh, PA647286Coldwell Banker +361
Chicago, IL528240Coldwell Banker +288
Sarasota, FL506111Coldwell Banker +395
San Diego, CA49594Coldwell Banker +401
Cincinnati, OH48983Coldwell Banker +406
Albuquerque, NM43879Coldwell Banker +359
Honolulu, HI374141Coldwell Banker +233
Charlotte, NC351164Coldwell Banker +187
Raleigh, NC46349Coldwell Banker +414
Atlanta, GA42464Coldwell Banker +360
Minneapolis, MN44339Coldwell Banker +404
St. Louis, MO303155Coldwell Banker +148
Houston, TX181218RE/MAX +37
Scottsdale, AZ180215RE/MAX +35
Englewood, CO230164Coldwell Banker +66
Colorado Springs, CO102276RE/MAX +174
Newport Beach, CA33339Coldwell Banker +294
Naples, FL32144Coldwell Banker +277
Wilmington, NC28273Coldwell Banker +209
Tampa, FL25599Coldwell Banker +156

Agents with their own website

17.0% of the 69,763 checked Coldwell Banker agents have a website of their own; 5.3% of the 45,523 checked RE/MAX agents have a website of their own (national figure 7.2%). An agent's own site is one sign of how much of their business they carry with them.

What each publishes about commission

Coldwell Banker publishes no single compensation model: Set by each franchisee. The split, cap and fees are agreed with the office you join, so use the calculator with the numbers that office gives you.

RE/MAX publishes no single compensation model: Set by each franchisee; plans vary from high-split with desk fees to traditional splits. The split, cap and fees are agreed with the office you join, so use the calculator with the numbers that office gives you.

Run your own numbers in the commission calculator.

Where the data comes from

Counted from Coldwell Banker's and RE/MAX's own public agent directories on September 5, 2026; an agent is included once, with a published email, under the brand whose directory lists them. The rows these counts are summed from, one per agent with a published email, are sold by usrealtorlist.com; for California, the state where the two brands have the most agents between them, that is the California realtor email list. No agent is named on this page.

More comparisons

Coldwell Banker against others: Keller Williams · Century 21 · Berkshire Hathaway HomeServices · Real Brokerage · Compass · HomeSmart · LPT Realty · ERA. RE/MAX against others: Keller Williams · Century 21 · Berkshire Hathaway HomeServices · Real Brokerage · Compass · HomeSmart · LPT Realty · ERA. All comparisons.

Questions this page answers

Is Coldwell Banker bigger than RE/MAX?
By agents with a published profile in September 2026, Coldwell Banker is larger: 69,763 against 45,523, 1.5 times as many. Both figures count only agents the brand lists publicly with an email, so they understate any brand that lists fewer of its people.
Where does RE/MAX have more agents than Coldwell Banker?
In 17 of the 51 states they share, led by Colorado (2,126 to 1,289), Michigan (1,728 to 1,300) and Maryland (1,038 to 973).
Which pays agents more, Coldwell Banker or RE/MAX?
Neither publishes a national plan; both set splits and caps office by office. Put the two offers you actually receive into the calculator.

Cite this page

Realty Census (2026). Coldwell Banker vs RE/MAX: 69,763 against 45,523 agents, 51 shared states. Count dated 2026-09-05. https://realtycensus.com/compare/coldwell-banker-vs-re-max/