United States Wisconsin
Wisconsin · real estate agents · September 2026
How many real estate agents in Wisconsin?
Count taken September 5, 2026Page built September 5, 2026
4,305 real estate agents in Wisconsin had a published, current brokerage profile when we counted on September 5, 2026. That is 0.9% of the 493,081 agents counted across the United States, and ranks Wisconsin 27th of 51 states and DC.
"Agent" on this page means a person with a live profile on a brokerage's website at the time of the count. It is not the number of licences Wisconsin has issued, which is higher because many licensees are inactive or unaffiliated, and it is not REALTOR® association membership. The count covers 13 brands; see how the counting works for what is and is not included.
Change over time
This is the first published count for Wisconsin (September 2026). When the next count is taken, the change will appear here with both dates.
Largest real estate brokerages in Wisconsin
The ten biggest real estate companies in Wisconsin by number of agents with a published profile. A company that publishes no office names (Keller Williams, RE/MAX, Compass and others) appears as one row.
| Brokerage | Agents | Share of attributed agents | Brand | |
|---|---|---|---|---|
| 1 | Keller Williams | 837 | 19.4% | |
| 2 | RE/MAX | 678 | 15.7% | |
| 3 | Real Broker | 509 | 11.8% | Real Brokerage |
| 4 | CENTURY 21 Affiliated | 383 | 8.9% | Century 21 |
| 5 | Coldwell Banker Realty | 330 | 7.7% | Coldwell Banker |
| 6 | Coldwell Banker Real Estate Group | 327 | 7.6% | Coldwell Banker |
| 7 | Berkshire Hathaway HomeServices | 305 | 7.1% | |
| 8 | Compass | 247 | 5.7% | |
| 9 | Fathom Realty | 70 | 1.6% | |
| 10 | CENTURY 21 Ace Realty | 69 | 1.6% | Century 21 |
By brand rather than company, Coldwell Banker has 920 (21%), Keller Williams has 837 (19%), RE/MAX has 678 (16%), Century 21 has 625 (15%) and Real Brokerage has 509 (12%). A brand's figure adds up every company operating under that name, so a franchise like Coldwell Banker or Century 21 is spread over many rows in the table above but appears once here.
Which Wisconsin cities have the most real estate agents?
Cities are taken from the office or agent address as published; suburbs are counted separately from their core city.
| City | Agents | Share of Wisconsin | |
|---|---|---|---|
| 1 | Whitefish Bay | 328 | 7.6% |
| 2 | Appleton | 327 | 7.6% |
| 3 | Madison | 210 | 4.9% |
| 4 | Milwaukee | 201 | 4.7% |
| 5 | New Berlin | 165 | 3.8% |
| 6 | Wauwatosa | 161 | 3.7% |
| 7 | Green Bay | 129 | 3.0% |
| 8 | Kenosha | 110 | 2.6% |
| 9 | De Pere | 107 | 2.5% |
| 10 | Lake Geneva | 104 | 2.4% |
85 Wisconsin agents (2.0%) have a profile that names no city and are counted only in the state total.
All Wisconsin cities with 100 or more agents
- Whitefish Bay 328
- Appleton 327
- Madison 210
- Milwaukee 201
- New Berlin 165
- Wauwatosa 161
- Green Bay 129
- Kenosha 110
- De Pere 107
- Lake Geneva 104
- Eau Claire 102
- Mequon 101
Websites, phone numbers and email
Among the 4,058 Wisconsin agents whose profiles we check for a personal website, 6.7% have a site of their own rather than a page on the brokerage's site. The national figure is 7.2%. 94.2% of the 4,305 checked agents publish a direct phone number (national: 90.7%). Every counted agent has a published email address, which is the inclusion rule. In Wisconsin, 40% of those addresses are on a franchise domain, 41% on the agent's or the office's own domain, and 18% on free webmail such as Gmail or Yahoo. No address appears on this site.
Where the data comes from
The count is built from the public agent directories of 13 brokerage brands operating in Wisconsin, led by Coldwell Banker, Keller Williams, RE/MAX and Century 21. Brands that publish no directory, and independent brokerages outside those networks, are not counted, so the true number of working agents is higher than the figure on this page; the ranking of brokerages and cities is among the networks we can see.
The source is a per-agent contact file, the Wisconsin realtor list at usrealtorlist.com; an agent is counted here only if that file holds a published, current email address for them, which keeps the count to working agents.
Questions this page answers
- How many real estate agents in Wisconsin?
- 4,305 as of September 5, 2026, counting agents with a published brokerage profile. Licence counts and REALTOR® membership are different, larger numbers.
- What is the largest real estate brokerage in Wisconsin?
- Keller Williams, with 837 agents, 19.4% of Wisconsin agents whose profile names a brokerage. By brand, Coldwell Banker is largest with 920.
- Which city in Wisconsin has the most real estate agents?
- Whitefish Bay with 328, followed by Appleton (327) and Madison (210).
Cite this page
Realty Census (2026). How many real estate agents in Wisconsin? 4,305 in September 2026. Count dated 2026-09-05. https://realtycensus.com/wisconsin/